Pete Davidson Reveals Off His Tattoo-Free Muscle mass in Reformation’s Attractive Valentine’s Day Marketing campaign

Valentine’s Day simply obtained lots sweeter! Pete Davidson and Reformation arduous launched their relationship with a marketing campaign titled, Pete Davidson, Official Boyfriend of Reformation, simply in time for this yr’s vacation. 

Store Pete Davidson x Reformation

The comic, 31, is seen flexing his ink-free muscular tissues within the line’s sustainably made items, together with a limited-edition Official Boyfriend crewneck sweatshirt and branded boxer briefs. 

Davidson, who has been laser eradicating over 100 tattoos since 2020, can be proven within the firm’s marketing campaign video, the place he takes on the function of a supportive boyfriend buying along with his girlfriend.

“For the previous few years, my favourite aspect gig, the one factor that is given me an area to gather myself, refocus my power, revitalize my spirit, is coming in right here a pair instances per week and being the proper boyfriend,” the Saturday Night time Dwell star says whereas heading to Reformation’s flagship retailer in New York Metropolis. 

“Clearly, it is only a title. I am not excellent, however who’s? And who desires to be?” he quips.

“Nevertheless it’s a method of placing out into the world that sure, I am somebody’s boyfriend and I take that significantly. Once I’m together with her, I am together with her. See, I am not attempting to be excellent. Why would you wish to be? I am simply placing within the work to make the world a little bit higher,” he provides.

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